A place where ideas become reality
My name is Diletta, and this is my space. UPPa Lab was born from a deep need: to give shape to a vision, to transform an idea into living matter. It’s more than a store: it’s a workshop, a meeting place, a container of artisanal dreams. Here, every detail speaks of me: of my journey, of bold choices, of the love for what is made with care. But it’s not a story that stops with me. It’s a story I want to keep writing together with you. Welcome Entrate. Let yourself be inspired.
✦ Diletta Spreafico – Fashion designer, mother, and founder of UPPa® ✦
I’ve always experienced fashion as a personal language. After experiences in Sydney, Paris, and Milan, I chose to build a project that combined beauty, care, and an ethical vision. Today, with UPPa, my roots and values take shape in a project made of relationships, craftsmanship, and shared dreams.
It’s retail, where you can discover, try on, and purchase UPPa creations. But it’s also a creative workshop, a space for exhibition and dialogue. An interactive place where ideas and projects — also in collaboration with other creative realities — come to life, blend, and turn into experiences. Here, the product is never just an object: it’s emotion, story, relationship. In this space, design intertwines with craftsmanship. A temple of timeless fashion, which doesn’t chase trends but celebrates authenticity. That conveys true emotions and tells stories, detail after detail.
We made a clear choice: no intermediaries, only direct relationships. Every product is born from the hands of our artisans and delivered straight to the person who chooses it. This is how we can offer the quality of true Made in Italy at an honest price, without compromises on materials, ethics, or style. This vision also translates into a new way of being present: merging the physical world with the digital one. Through our online shop, you can explore the entire collection and purchase with ease, choosing whether to have the products delivered to your home or pick them up directly in the boutique.
